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Homepage MI Circle

Inteligência de Mercado

Conhecimento para entender o que está sendo dito a respeito de marcas, e a melhor forma de ajustar a estratégia de comunicação.

Homepage MP Circle

Otimização do Desempenho de Mercado

Entender e melhorar o impacto de todas as atividades básicas de métricas de desempenho.

Homepage MVM Circle

Medição do Valor da Mídia

Análise proprietária para manter as agências responsáveis e melhorar futuras execuções de gastos.

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Ebiuity Opinion
  • Response Issue 16
    Published on 17 de junho de 2014

    Welcome to Response, Ebiquity’s quarterly publication on international marcoms. The Q3 issue includes articles on programmatic media trading, innovations in eye-tracking software, developments in reach and acquisition, the integration of marketing and communications, the ad evolution of the World Cup, the role of music in advertising plus an overview of  Thinkbox’s study into UK TV

  • Response Issue 15: The Asia-Pacific Issue
    Published on 11 de março de 2014

    Welcome to Response, Ebiquity’s quarterly publication on international marcoms. Content includes research into global media transparency, social media advertising best practice and Asia-Pacific articles from Ebiquity local offices; a look at CSR in APAC, cultural representation in Australian advertising, media trading in China and the advertising behind the Tourism Australia brand. Issue 15 contents: Cover

  • Response Issue 14
    Published on 20 de janeiro de 2014

    Welcome to Response, Ebiquity’s quarterly publication on international marcoms. Issue 14 includes independent research into ’what defines a successful brand’, ISBA’s Bob Wootton discusses transparency, we compare Johnnie Walker’s UK and US communication messages. Plus advice and thought leadership on search engine best practice, predictive analytics, mobile apps, auto-mated media planning and the key issues for media