The coronavirus pandemic has been a catalyst for some of the world’s biggest brands to open online stores serving products direct to consumers’ homes.

In-housing was a hot topic before the coronavirus crisis, but some analysts are asking if brands will ease back on in-housing because of Covid-19.

Major brands have been joining the boycott every day, putting pressure on Facebook to root out hate speech and misinformation by average users and world leaders alike.

A high degree of flexibility is needed when thinking about communicating with consumers who are now ready to shop after months of sheltering at home

The impact of creativity is measurable, our latest viewpoint states, but it requires techniques that allow for the fine tuning of assets and campaigns.

Facebook’s Mark Zuckerberg’s position is causing some brands to pause and rethink their advertising spends on the platform.