Advertisers and agencies are navigating closer ties amid tensions
Nick Waters discussed with Digiday the ongoing transformation within advertising agencies in response to the evolving demands from advertisers.
Anthony Cardamone joins Ebiquity Italy as Managing Director
Ebiquity is pleased to announce the appointment of Anthony Cardamone as the new Managing Director. He succeeds Giulia Biesuz, who has dedicated over 15 years to the company.
GroupM to Strengthen Site Vetting Against Made For Advertising Sites
Ruben Schreurs spoke to Digiday on GroupM’s recent decision to partner with Jounce Media in removing made for advertising sites from their inclusion lists.
YouTube Advertising: Are Children’s Policies Being Violated?
Our CSO, Ruben Schreurs, was quoted by VideoWeek regarding the newly released YouTube advertising report by the research firm, Adalytics.
Where next for TV ad revenue?
Nick Waters, discusses with the Royal Television Society (RTS) the downturn of UK TV ad revenue, with both Channel 4 and ITV reporting declines.
Ebiquity Partners with ViewersLogic to Enhance Media Investment Analysis Platform with Valuable Consumer Behaviour Insights
Ebiquity is pleased to announce ViewersLogic partnership to bring insights from its Single-Source Data Panel to our media investment analysis platform.