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Ebiquity Insights

Conecta con la información que impulsa el cambio: datos, benchmarks y visión estratégica para liderar en un mundo publicitario que no deja de evolucionar.

guías
Search in 2026: What the predictions agree on and where you need to act 
Search in 2026 is being defined by AI, automation and zero-click behaviour. This guide helps senior teams safeguard governance, strengthen m...
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LHF advertising after the watershed: Early winners, exits and ROI implications for UK TV
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Ebiquity Appoints David Muldoon as Global Managing Director of Marketing Transformation
investigación
Beyond ROI: What Really Drives Effectiveness on TikTok 
New research from TikTok, powered by independent econometric analysis from Ebiquity
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Why Streaming TV’s ROI challenge is an opportunity (if you get governance right) 
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Four ways to make Marketing Mix Modelling work for your business 
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Evolving the media operating model: Insights from Mars’ Transformation
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Scaling with Safeguards: How to grow your Streaming TV investment effectively