Blog
Google Analytics Data Retention & Privacy (GDPR) Announcement – What You Need to Know
Over the past year, Google Analytics has shared how they are preparing to meet the requirements of the General Data
May 3, 2018
Month: May 2018
Blog
Improving Media Transparency as New Technologies Are Adopted
Over the last few years, transparency and trust have taken center-stage in c-level meetings, industry events, and boardrooms across the globe. Significant progress has been made by leading brands since the ANA Media Transparency Initiative …
May 2, 2018
Blog
Smartphone Adoption is Slowing, Should Marketers Be Worried
Mobile has dominated the conversation, and the marketing strategy, of advertisers and marketers alike for the past few years. With smartphone user rates posting impressive growth numbers year-over-year, leading brands have given mobile a la…
May 1, 2018
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