April 2020 - Ebiquity

April 2020

Why rethinking priorities is crucial during these uncertain times

Covid-19 – good ad measurement has never mattered more

The evolving role of procurement in agency remuneration

In this crisis, will we spot and seize the opportunity to change?

Coronavirus keyword blacklisting: the wrong move with unintended consequences?

In the press: IPA Bellwether: industry reaction

Appointment of new CEO

Supporting a more nuanced approach to Covid-19 blacklists

Impact of COVID-19 on advertising investment in 2020: Client survey results

In the press: Ensure marketing metrics are aligned with overall business objectives