Skip to content

In the Press: America’s Big Tech reform will benefit the world

Tim Hussain, Managing Principal, Ebiquity Tech, discusses the US government plan to pass the mooted changes to Big Tech regulation, has been featured in the Financial Times.

As the US looks to bring in some of the protections of the EU’s General Data Protection Regulation, Tim argues that “while there’s an argument that this is just the US playing catch-up with the global privacy and consumer leadership shown by the EU, these changes will make it much harder for many global companies to delay taking the necessary steps to give customers control”.

He highlights that “these businesses need to look beyond their revenues and share price and aim to conform to the highest global standards”.

To read the article in full on the Financial Times website, click here. 

First featured: 11/01/2019.

Ebiquity Insights

Equip yourself with the data, benchmarks, and strategic insights needed to navigate the evolving advertising landscape.

Codifying expertise: The key to unlocking AI’s full potential
November 25, 2025
research
The 2026 Media Budgets Report
Comcast’s Potential Acquisition of ITV’s Broadcast Business 
November 18, 2025
From data chaos to strategic clarity: the metrics that matter 
November 10, 2025
ERA26: The future of Effective and Responsible Advertising 
November 3, 2025
The model works. Does your story? Tim Harford’s rules for effective MMM storytelling 
November 3, 2025
Why Ebiquity is a Founding Member of the Ad Context Protocol
October 21, 2025
Have you been influenced yet? What the first IPA Influencer ROI study reveals 
October 16, 2025