Blog

What’s the difference between a good effectiveness partner and a great one? 
How can AI improve our digital media operations? 
In defence of … spend on the right-hand side 
AI in Advertising: What AI Means for Advertisers Today
Diminishing returns 
The Rise of Influencer Agency Acquisitions
Less Healthy Foods Update UK – What You Need to Know 
The 2024 Recap: Ebiquity Transmit in Review
What the Omnicom-IPG Merger Means for Brands 
Demystifying AI in Media Planning and Buying