Blog Archives - Ebiquity

Blog

Four ways to make Marketing Mix Modelling work for your business

Evolving the media operating model: Insights from Mars’ Transformation

How the Omnicom–IPG Merger Impacts Marketers

The art of great creative: Celebrating 2025’s standout adverts

Streaming is television, and it’s time we treated it that way

Codifying expertise: The key to unlocking AI’s full potential

ERA26: The future of Effective and Responsible Advertising

Have you been influenced yet? What the first IPA Influencer ROI study reveals

The limits of AI in Marketing Mix Modelling

When audit meets ambition: why independent oversight still matters