News & Insights Archives - Ebiquity

News & Insights

Ebiquity Appoints David Muldoon as Global Managing Director of Marketing Transformation

Why Streaming TV’s ROI challenge is an opportunity (if you get governance right)

Four ways to make Marketing Mix Modelling work for your business

Evolving the media operating model: Insights from Mars’ Transformation

How the Omnicom–IPG Merger Impacts Marketers

The art of great creative: Celebrating 2025’s standout adverts

Streaming is television, and it’s time we treated it that way

Codifying expertise: The key to unlocking AI’s full potential

ERA26: The future of Effective and Responsible Advertising

Why Ebiquity is a Founding Member of the Ad Context Protocol