News & Insights Archives - Ebiquity

News & Insights

Four ways to make Marketing Mix Modelling work for your business

Evolving the media operating model: Insights from Mars’ Transformation

How the Omnicom–IPG Merger Impacts Marketers

The art of great creative: Celebrating 2025’s standout adverts

Streaming is television, and it’s time we treated it that way

Codifying expertise: The key to unlocking AI’s full potential

ERA26: The future of Effective and Responsible Advertising

Why Ebiquity is a Founding Member of the Ad Context Protocol

Have you been influenced yet? What the first IPA Influencer ROI study reveals

What’s happening with Linear TV ROI in Europe?