News & Insights Archives - Page 21 of 47 - Ebiquity

News & Insights

Out Of A Crisis, A Solution: End The Myriad Of Vanity Metrics

France – Unprecedented drop in the advertising market in 2020

Rapid Reoptimisation of Marketing Spend is Secret to £550million Profit Recovery for UK Businesses

What changes (and accelerates) in ad tech during a recession

Advertising investment in the wake of coronavirus: Findings from our second brand survey

How should agencies respond to ‘bullying’ clients over payment terms?

McDonald’s moves China media planning from OMD to Publicis Groupe

The radio value proposition // The future of media trading

Opinion: COVID-19 and Clearing the Path for New Trends in Brand Selection

Ebiquity/FirmDecisions & ISBA’s new partnership bears early fruit with the launch of a new Guide to Agency Contract Comp…