News & Insights Archives - Page 3 of 47 - Ebiquity

News & Insights

Advertisers Benefit from $1.8Bn in Media Returns and Greater Transparency

Paid Search: The Challenges in Cost, Control and Counsel

We need to talk about overfitting

X, Led by Elon Musk, Brings Antitrust Lawsuit Against Advertisers Over Alleged Boycott

How Advertisers Should Navigate the EU AI Act and Ensure Compliance

Google’s decision to keep third-party cookies in Chrome – Ad world is relieved but sceptical.

Balancing long-term and short-term

Enhancing Marketing Skills: WFA Knowledge Spotlights initiative

Profit Ability 2: The killer slide that very nearly flew beneath the radar

Handing over MMM data like a professional