News & Insights

Advertisers Wasting Millions on “Made for Advertising” Sites
When marketing contract compliance meets internal audit 
Out of home boosts other media channels 
Why Fast-Moving Consumer Goods brands need dedicated promotional effectiveness analytics
Why the third-party cookie is being deprecated? 
Michelle Morgado Appointed Managing Director, UK & Ireland at Ebiquity
Incumbents struggle to retain media accounts in China amid slowdown 
Should ‘brand PPC’ be included in MMM econometric models? 
Ebiquity & GOA Marketing join forces to revolutionise Paid Search advertising
Google’s Search Partner network comes under fire in research underlining brand safety vulnerabilities.