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Ebiquity Insights

Equip yourself with the data, benchmarks, and strategic insights needed to navigate the evolving advertising landscape.

Defend your spend: How to make the case for every digital dollar

Media Agency MSA Transparency Report 2025

The ROI of resilience: Advertising through economic uncertainty

Understanding Connected TV

ISBA and Ebiquity’s latest report provides practical guidance to help brands make informed decisions about CTV investments.

What the Omnicom-IPG Merger Means for Brands

The $13 billion merger of Omnicom Group and Interpublic Group (IPG) signals a major shift in the global advertising landscape, creating the ...

Media Investment in 2025: Three Trends to Watch

The media industry will continue to evolve rapidly in 2025, presenting both opportunities and challenges for advertisers.

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