Influencer marketing is an ever-growing market and has become a norm for reaching new audiences on a personal level, but how can you be sure you are getting the best value and setting best practice within your guidelines?
On the 25th May our Sanny Manduapessy (Managing Director SEA, Ebiquity) will be featuring on the World Federation of Advertisers (WFA) webinar, going through key influencer learnings and spend across APAC. The webinar will outline how best to utilise your influencer investments, reduce waste and achieve greater transparency over your spend.
Thursday, 25 May 2023 11 AM Singapore | 12 PM Japan | 1 PM Sydney
Optimising your Influencer spend and learnings from across APAC
This session is for WFA members and Brand members of our National Associations only. No agencies, consultants, or platforms. Register here.
Last year, the Ebiquity China team developed a KOL and live streaming report – Read more here.
The ecommerce and internet economy in China has experienced a significant drop due to policy changes. But looking beyond the complex KOL and live streaming scenes, a recent study from Ebiquity suggests that overall ecommerce trends are still looking positive in terms of media investment.
Read our recent post on the shift and rise on Chinese E-Commerce platforms to learn more.