Advertising through a recession
Mike Campbell, Global President Marketing Effectiveness
Friday, September 30, 2022
Ebiquity plc is proud to have contributed to the WARC Guide to navigating inflation and the threat of recession.
We guide and equip advertisers with six parts of one strategy that advertisers should follow to survive during a recession and thrive on the other side of one. All are based on our comprehensive analysis of the impact of the different paths taken by many different brands in historical recessions, backed with evidence and data.