Campaign Live’s recent feature ‘MediaCom scoops £425m Sky media account across Europe’ announces how MediaCom has beaten Zenith and Carat to win Sky’s estimated £425m media-buying account across five European markets.

Sky used a large contingent of consultants from Ebiquity, Aperto One, IDComms, and law firm Reed Smith to advise on the review.

To find out more on Campaign Live’s website, please click here.

First featured 11/04/2018