Press
In the press: Four WFA partner predictions for 2020
WFA released their strategic partner predictions for 2020. Christian polman focused on aligning brand purpose with business performance.
January 31, 2020
Press
In the press: AA/Warc: Industry analysis
Christian Polman, CSO, Ebiquity comments on the latest Advertising Association/Warc adspend report.
January 30, 2020
Press
In the press: Why marketers must look beyond cookies and rethink data in the 2020s
Speaking on a panel at The Drum’s Predictions 2020 event, Andrew Challier, chief client officer, shared his predictions for the
January 28, 2020
Press
In the press: Netflix’s Two-Minute View Highlights Larger Issues with Online Measurement
Jed Meyer comments on the contentious debate about viewership measurements across the digital space after Netflix recent announcement of lowering the threshold for a ‘view.
January 24, 2020
Press
In the press: The latest YouTube brand safety ‘crisis’ shows advertisers are taking a more nuanced approach
Angus McLean discusses the latest YouTube brand safety ‘crisis. He said advertisers are now introducing clauses into their contracts with agencies that state that they will pay only for ads that meet their brand safety targets.
January 21, 2020
Blog
Opinion: Building relationships, sharing insights and strengthening bonds
It’s now a year since I took my first commercial role in 30 years, moving from ISBA to Ebiquity to
January 15, 2020
Blog
CES 2020: industry analysis
As the Consumer Electronics Show in Las Vegas closes its doors for another year, Ebiquity’s Christian Polman shared his thoughts.
January 13, 2020
Blog
Ebiquity acquires digital media monitoring firm Digital Decisions
Ebiquity plc, a leading independent marketing and media consultancy, today announces the acquisition of Digital Decisions, a digital media monitoring and optimisation service, for an initial consideration of €0.7 million. The acquisition is…
January 8, 2020
Press
In the press: 7 trends that show 2020 will be a make-or-break year for marketers
2020 will be an inflection point where marketers must reaffirm their value by balancing long-term brand-building with the demands of growth. Jed Meyer, Ebiquity’s Managing Director of North America, warned “companies that focus too much on …
January 6, 2020
// our recent news
Read our latest news
Your one-stop source for Market insights and news.
