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Case studies

Read our experience of supporting the world's largest advertisers drive successful business outcomes.

KFC

Driving Global Digital Excellence

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Luxury

Optimising streaming TV through a strategic governance framework

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CPG

Unlocking incremental retail media value for a leading CPG brand

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Top 10 Global FMCG

Taking control of the digital ecosystem

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Soluble Coffee

Optimising media investments to increase ROI

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Entertainment

Minimising media value erosion through inflation data analysis

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Nestlé

Increase digital media value throughout the year​ with Nestlé

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Audi

Driving digital marketing excellence

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Financial Institution

Delivering transparency and immediate returns

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Shell

Transforming the global media approach

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Ebiquity Insights

Equip yourself with the data, benchmarks, and strategic insights needed to navigate the evolving advertising landscape.

All insights
research
Beyond ROI: What Really Drives Effectiveness on TikTok 
New research from TikTok, powered by independent econometric analysis from Ebiquity
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post
Why Streaming TV’s ROI challenge is an opportunity (if you get governance right) 
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post
Four ways to make Marketing Mix Modelling work for your business 
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post
Evolving the media operating model: Insights from Mars’ Transformation
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guides
Scaling with Safeguards: How to grow your Streaming TV investment effectively
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post
How the Omnicom–IPG Merger Impacts Marketers
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guides
2026 Media Predictions: What matters most for the year ahead
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post
The art of great creative: Celebrating 2025’s standout adverts 
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