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To navigate the Trump-Biden transition, brand leaders should take the ‘Dinner Party Test’
Will Black Friday save the retail industry?
Recreating the serendipity of holiday shopping online
Pushing for change: One brand’s quest for inclusivity
Creatives versus Christmas; how will brands get festive?
Hollywood’s Great Streaming Overhaul Is Just Beginning
Industry reacts to AA/WARC’s downgraded adspend forecasts
IPA Bellwether: No ‘green shoots’ yet for marketing budgets but pace of decline slows
Is it time to rename the CMO?
Marketers ‘looking to feel confident’: the coronavirus causing irreversible changes to the advertiser-agency dynamic