Reimagining Media Agency Selection

To deliver against their business objectives, brand owners need to identify and work with the right media agency partners. This is one critical route to securing optimal return on media management & marketing investment.

Finding the right agency to become your long-term partner is crucial for brand owners looking to thrive in the complex digital media and marketing ecosystem. Several factors contribute to this process becoming more challenging so by making it lighter, nimbler, and focused on value creation, all parties have the opportunity for a long-overdue hard reset. 

If you’re ready to reimagine your agency selection process, our Viewpoint paper stands as your roadmap.

How can you choose the right agency partners?

The most significant aspect of Media Management is locating the ideal agency partner to achieve your business objectives. 

Ebiquity offers a unique, five-step Media Management process designed to facilitate these objectives.

To find out how we can help you today, contact us here.

Highlights

We reviewed 53% of the top 5 Global Pitches in 2022, and one-third of Top 5 Multi-Market pitches
We partner with all major national, transnational, and global industry associations

Download Now

Ebiquity Insights

Equip yourself with the data, benchmarks, and strategic insights needed to navigate the evolving advertising landscape.

The ROI of resilience: Advertising through economic uncertainty 
Understanding Connected TV
ISBA and Ebiquity’s latest report provides practical guidance to help brands make informed decisions about CTV investments. 
What the Omnicom-IPG Merger Means for Brands
The $13 billion merger of Omnicom Group and Interpublic Group (IPG) signals a major shift in the global advertising landscape, creating the ...
Media Investment in 2025: Three Trends to Watch
The media industry will continue to evolve rapidly in 2025, presenting both opportunities and challenges for advertisers. 
Media Investment in 2025: Three Trends to Watch
The key changes shaping the advertising landscape and how to navigate them
What the Omnicom-IPG Merger Means for Brands
How will this merger affect your media investments, agency relationships, and regional strategies?