How Unilever Navigates A Messy Media Landscape with The Ebiquity Media Model™
CPG giant Unilever has 400 brands in its portfolio. Multiply that by a fragmented media landscape, an international consumer base
CPG giant Unilever has 400 brands in its portfolio. Multiply that by a fragmented media landscape, an international consumer base
Sizmek’s year so far has been tricky, to say the least. Yet, last week’s acquisition developments have unwittingly positioned the
June 2019 marks the third anniversary of the U.S. Association of National Advertisers’ (ANA) study into transparency in the U.S.
Laetitia Zinetti, Global Managing Principal for Media Management and Managing Director – Continental Europe at Ebiquity, together with Chris Graham,
Lidl and Direct Line published case studies have had enormous impact in marketing analytics and the way we think about
Ebiquity’s partnered with the Association of National Advertisers (ANA) through their Thought Leadership Program, and will be curating several original
Ebiquity has developed in collaboration with other WFA partners, The Observatory International, and APR Consulting Company, a tripartite view on
Last month, more than 40 marketers across 26 different brands came together for the WFA Workshop on Programmatic Proficiency in
A view from Michael Karg, Chief Executive Officer, on how the digital and data revolutions have empowered us to consume
Leading independent media and marketing consultancy, Ebiquity, announces the promotion of Nick Pugh PhD to Managing Director, UK & Ireland
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