Month: September 2022
Nick Waters shares his viewpoint on the Google-Facebook duopoly with Digiday.
As the economy wobbles, advertisers and publishers at the top end of the market go more and more direct
Nick Waters discusses with Digiday premium inventory reminding marketers why they should buy their ads directly from publishers, especially in programmatic.
The complex media landscape makes it difficult for advertisers to take action. Here are a few steps that advertisers can start doing now to tackle responsible media investments.
Since last year, the E-commerce and internet economy in China has experienced a significant drop due to policy changes. A recent study from Ebiquity suggests that overall E-commerce trends are still looking positive in terms of media invest…