2023

Indicators of a Flourishing Media Agency Partnership: What to Look For
Advertisers and agencies are navigating closer ties amid tensions
How Fit-For-Purpose Marketing Effectiveness Drives Business Results
Reimaging Agency Selection: Why is now a good time to go to pitch?
Anthony Cardamone joins Ebiquity Italy as Managing Director
‘Always-on’ Analytics: The Pros and Cons of Automation in Marketing Mix Modelling
Unlocking the Path to Marketing Excellence – The Journey to Effective Strategies
GroupM to Strengthen Site Vetting Against Made For Advertising Sites
YouTube Advertising: Are Children’s Policies Being Violated?
Rigorous Performance-Related Fee management: the key to harmonious agency relationships