Blog
How Fit-For-Purpose Marketing Effectiveness Drives Business Results
Exploring the transformative potential of effective marketing investment and the challenges marketers face in making the right business case.
October 2, 2023
// About Company
Your Trusted
Your Trusted
Media Adviser
Ebiquity harnesses the power of data to provide independent, fact-based advice, enabling brand owners to perfect media investment decisions and improve business outcomes.
World Leader
Our industry expertise and scale is unparalleled to help you drive growth
Maximise Value
Actionable, fact-based recommendations create value and eliminate waste
Data Expertise
Cutting edge technology provides you with timely, data-driven insights at scale
Ebiquity is the World Leader in Media Investment Analysis
// Why Choose Us
Drive efficiency and effectiveness from your media spend
As a data-driven solutions company, we leverage the power of data to provide independent, fact-based advice that enables brand owners to make informed media investment decisions and achieve better business outcomes.
Experience
Our team of 600+ offers unparalleled media expertise.
Insights
Our data-driven insights provide clients with a competitive edge in the ever-evolving world of media.
// Our Expertise
Drive efficiency and effectiveness
Drive efficiency and effectiveness
from your media spend
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Technology
Cutting edge technology provides you with timely, data-driven insights at scale
LEARN MORE
Bn$
Media spend and contract value analysed annually
Markets analysed annually
// Our Services
Increase Returns from your Media Investments and improve Business Outcomes
Our approach is focused on driving efficiency and effectiveness from media spend, helping brand owners eliminate waste and create value.
Our independent, fact-based advice is delivered through four Service Lines:
// Drive Better Results
Take the first step towards achieving measurable results
// Thrive in the complex media landscape
Highlights
Blog
Reimaging Agency Selection: Why is now a good time to go to pitch?
The advertiser-media agency partnership is critical in business. When done right, it can transform brand value and assets while seizing short-term sales opportunities.
September 20, 2023
Blog
‘Always-on’ Analytics: The Pros and Cons of Automation in Marketing Mix Modelling
Where is marketing automation’s place in marketing mix modelling? George Wood considers the benefits & drawbacks of running automated, ‘always-on’ analytics for marketing effectiveness.
September 4, 2023
