Earlier this month, Ebiquity published the results of the 2024 Annual ‘Media Budgets Survey’ in partnership with the World Federation of Advertisers (WFA).
Tag: advertising spend
Most of the world’s biggest advertisers have stopped buying ads on Elon Musk’s X, exclusive new data shows
Data from marketing consultancy Ebiquity suggests most big advertisers have stopped spending on X. Ebiquity works with 70 of the top 100 advertisers. Just 2 of those advertised on X last month. X CEO Linda Yaccarino and Elon Musk recently stated that 90% of its big advertisers had returned.
Ruben Schreurs spoke to Digiday on GroupM’s recent decision to partner with Jounce Media in removing made for advertising sites from their inclusion lists.
Our CSO, Ruben Schreurs, was quoted by VideoWeek regarding the newly released YouTube advertising report by the research firm, Adalytics.
Ebiquity’s CPO, Ruben Schruers, spoke to Digiday on Research firm, Adaltycis, recently published advertising spend study.