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Pay for Performance in U.S. Local TV: Did You Get What You Paid for?
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TV Advertising: Increase transparency, control, & speed
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Made for advertising: Advertisers Are Still Funding Spammy Sites and Disinformation
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Clickbait sites rake in $115 million from advertisers
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Inflation is forcing advertisers to make some tough choices
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Why the agency selection process is broken – and how to fix it
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Digital ad spend set to grow by a third by 2024
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Ad-funded models – What’s happening to Netflix?
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Amid TV measurement challenges, industry arbiter Ebiquity anticipates growth, deeming it ‘supportive to our business’
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Ad-funded streaming will create new measurement challenges for advertisers
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