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In the Press: Fifty shades of media buying: Why in-housing isn’t a black and white decision
In the Press: ThinkTV – The Revolution will be Televised
Ebiquity in the press: How to Tackle Marketing Fraud
In the Press: Mega-Etat: OMD setzt sich im McDonald’s-Pitch durch
In the Press: A view from Michael Karg – Rise of customer experience design marks a shift beyond paid media
In the Press: Digital attribution too often measures what’s easy, not what’s right
In the Press: Marketers still not optimising spend accordingly
In the Press: Grund für die „Sportschau“-Krise ist die falsche Kundschaft
In the Press: Vizeum wins WWF UK media agency biz – staff get two extra days to help the cause
In the Press: Missed profit opportunities for firms in marketing