media management Archives - Page 3 of 4 - Ebiquity

media management

TV Advertising: Increase transparency, control, & speed

Clickbait sites rake in $115 million from advertisers

Inflation is forcing advertisers to make some tough choices

Why the agency selection process is broken – and how to fix it

Digital ad spend set to grow by a third by 2024

Ad-funded streaming will create new measurement challenges for advertisers

Media Services Framework: A Guide to Value Pots

The fight against disinformation starts by cutting digital ad funding

Gaming The Metrics: How The “Made For Advertising” Industry Thrives

Procurement teams: Can agencies pick up more business with a changed approach?