Driving the programmatic disclosure you desire: An 8-point checklist
Last month, the WFA held a Workshop on Programmatic Proficiency in Singapore. The session looked at how brands can not
Last month, the WFA held a Workshop on Programmatic Proficiency in Singapore. The session looked at how brands can not
Today, leading independent media and marketing consultancy Ebiquity announces the appointment of Jed Meyer as Managing Director of its North
A view from Christian Polman, Chief Strategy Officer, on the recent AA/Warc adspend report has been featured on Mediatel. In
Nick Pugh, Head of Effectiveness at Ebiquity, shares his view on which advertising channels are best when all else is
Ebiquity has announced today the appointment of Christian Zimmer as Managing Director for Ebiquity’s German, Austrian and Swiss business with immediate effect.
A view from Debbie Morrison, Managing Director, Global Partnerships & Events, on in-housing digital media has been featured in The
A view from Christian Polman, Chief Strategy Officer, on the recent IPA Bellwether report has been featured in The Drum.
Lisbon. Home port of Christopher Columbus, whose fortuitous discovery of North America set world history on a whole new course.
Brand trust in the advertising ecosystem is deteriorating, as concerns over transparency continue to erode the long-term business partnerships.
TV still offers the highest return on investment among brand building media because it provides cost-effective reach in a quality environment. However, as our latest report pointed out, we expect to see headwinds over the next five years as…
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