ANA transparency report three years on: industry update
June 2019 marks the third anniversary of the U.S. Association of National Advertisers’ (ANA) study into transparency in the U.S.
The Secrets to Media Pitch Success Presented at Mumbrella360 in Sydney
Laetitia Zinetti, Global Managing Principal for Media Management and Managing Director – Continental Europe at Ebiquity, together with Chris Graham,
Lidl and Direct Line Group show how brand investment lifts long-term sales
Lidl and Direct Line published case studies have had enormous impact in marketing analytics and the way we think about
Look Before You Leap – Considerations for marketers thinking about bringing digital media in-house
Ebiquity’s partnered with the Association of National Advertisers (ANA) through their Thought Leadership Program, and will be curating several original
Five common pitfalls of in-housing marketing services
Ebiquity has developed in collaboration with other WFA partners, The Observatory International, and APR Consulting Company, a tripartite view on
Programmatic Proficiency: Ebiquity’s 8-point checklist can help brands resolve potential non-disclosure and transparency…
Last month, more than 40 marketers across 26 different brands came together for the WFA Workshop on Programmatic Proficiency in